search candidates make the common mistake of believing that the latest and
greatest social and professional networking sites are going to land them that
new position. It’s never been
truer when looking for a new job or position: it’s not what you know, but who
you know. Your network is the key to a successful job search strategy. Growing your network has never been
easier. Social media has taken care of that.
how extensive your virtual network, no matter how advanced and extensive your
use of technology; nothing beats good old-fashioned face time. Pressing the flesh, shaking hands,
eyeballing, getting up close and personal, this is how and when things happen.
While building your network online is
certainly of value, building your network in the good old-fashioned way is
still the best way to real results.
email a handshake. It will cost you time, shoe leather, cups of coffee, a
round of sandwiches, dinner, a glass or two, some good questions, lots of
listening and conversing, following up and staying in touch; but make the
investment. Get out from behind the desk, get away from the screen and
really get to know your network.